Analyze your 2022 holiday performance to see what your Shopify store accomplished

With the winter holidays over, now is the time to really dig into how your Shopify store did.

Here's some important metrics and behavior to examine.

Overall view of business growth:

Customer base shifts

Products.

You'll want to compare most of these to the years before (year-over-year), going back to 2019 to see pre-COVID performance. The COVID-bump has thrown off a lot of metric trends so you need a long historic view to really see how things are doing.

Many of these can be analyzed by Repeat Customer Insights. Some even automatically for you.

Sign up today and it'll load you holiday and historic data for you.

Eric Davis

Promote products that create your best customers

When it's time to run a promotion, how do you pick the products to feature? Best sellers are okay but wouldn't it better to promote the products that crate the best customers? Repeat Customer Insights will analyze your product and buyer behavior to show which products and variants lead to the highest quality customers.

Learn more

Topics: Analysis Cohort analysis Customer analysis Holiday marketing Order analysis Product analysis

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