Second, third, fourth order... product analysis reports now available

There's been a update to Repeat Customer Insights First Product Report.

First off, it's no longer only the First Product Report. It's the first ten products.

Product Analysis multiple orders

Now the report will let you see how products bought in the 2nd, 3rd, 4th, etc order factor into customer behavior.

Lots of stores were wanting to see what products brought customers back to make that important 2nd purchase. Now it's easy to find what products were the best (and worst).

Secondly, this also updates the Variant version of the report too.

Third, I snuck in a related update a few weeks back.

Each product and variant now have their own details page which reports on additional metrics that aren't shown in the main report.

Product analysis details

With this update products are now showing all of those metrics order-by-order. If you wanted to compare how a product influences AOV or LTV in early orders versus later orders, now you can.

I'm happy I was able to get this feature released before the holidays with enough time left. Using this you should be able to figure out which products would be ideal to promote over the holiday season.

These new Product Analysis reports are available to all stores with the Product Analysis feature right now.

If you don't have an account yet, you can signup for Repeat Customer Insights and it'll build the reports for you.

Eric Davis

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Not all customers are equal but it is difficult to dig through all of your data to find the best customers.
Repeat Customer Insights will automatically analyze your Shopify customers to find the best ones. With over 150 segments applied automatically, it gives your store the analytics power of the big stores but without requiring a data scientist on staff.

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Topics: Product analysis Repeat customer insights

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