Average Lifetime Value and Average Order Value analyzed by the first products ordered

The First Product Analysis in Repeat Customer Insights has been expanded to include the Average LTV and Average Order Value for both products and variants.

This shows how items in the original order will influence later customer behavior across four factors:

It should make it easier to figure out which products to promote, which to keep, and which to closeout.

If you don't have Repeat Customer Insights yet, signup and select the Entrepreneur or above plan to get access to the First Product Analysis.

Eric Davis

Segment your customers automatically with RFM

Segmenting your customers has always been touted as a powerful marketing tool but many stores avoid it because it can be time-consuming.
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Topics: Average ltv Average order value Product analysis