A way to prolong your selling season is to make a special offer to your best customers before the end of the year.
You'll want to target the best customers (what I call the VIPs and Loyals in Repeat Customer Insights).
You'll want to give them a short-time coupon or free gift on their next order.
You can call it a VIP perk or a reward for their loyalty over the year.
You could also send something to your potentially loyal customers. These customers are the ones who are showing some loyal behavior but aren't quite there yet. Either they don't have enough order history or aren't ordering as often as the VIPs.
Convince them to become loyal and you might be able to influence their purchases next year.
Directive: Send a reward to your most loyal customers this year.
Eric Davis
Promote products that create your best customers
When it's time to run a promotion, how do you pick the products to feature? Best sellers are okay but wouldn't it better to promote the products that crate the best customers? Repeat Customer Insights will analyze your product and buyer behavior to show which products and variants lead to the highest quality customers.