Evaluating your 4th of July's promotions

Happy 4th of July to you.

Being the US's Independence Day, it gets a lot of attention every year along with special holiday sales.

This year the promotions started last Friday and I've seen some extended into Wednesday. A nice long 6-day cycle that captures both the weekend and a few weekdays.

What will be interesting is evaluating how the promotions performed. In particular:

Using the cohort reports from Repeat Customer Insights will start to show that data in the diagonal almost right away, especially with the percentage view.

Eric Davis

Did all of those holiday shoppers ever come back?

Compare how your last winter customers performed over the year with the Winter Holiday report in Repeat Customer Insights.

Learn more