Speed up your free shipping offers the closer to the deadlines

One online store I buy from is offering free overnight shipping for the last couple of days of their holiday season.

This works well for them because:

You might need to adjust the offer to fit your store's products (free 2-day instead, only on specific smaller products, etc). As long as you keep the core idea I could see it working well as a season extender:

"running out of shopping time so get faster shipping for free"

By analyzing your customers, orders, and products, Repeat Customer Insights can help find which marketing tactics attract the best customers.

Directive: Consider offering faster free shipping as shipping deadlines approach.

Eric Davis

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Topics: Holiday marketing Free shipping Shipping