When you're looking for growth in your Shopify store, be specific about what kind of growth.
Adding 1,000s of products that don't sell is growth, but it's just costing you resources.
Most of the time sales or profit is what you mean by growth but it doesn't have to be.
It could be more people benefiting from your products. It could be reaching your rabid fans easier. It could be employing more residents of your small town. It could be making the same profit but taking less of your time.
If you're not clear on what growth means to you, someone else will get to decide. You might not like what they decide for you.
If growth means operating more efficiently by building relationship with your repeat customers, the customer analyses in Repeat Customer Insights will be useful to you.
Eric Davis
Segment your customers automatically with RFM
Segmenting your customers has always been touted as a powerful marketing tool but many stores avoid it because it can be time-consuming.
Repeat Customer Insights will automatically segment your entire customer base for you based on the valuable data Shopify has already collected for you. Ranging from 5 to 30 to over 125+ different segments using RFM and other models, you can pick how much power you want to harness.