Learn how metrics relate to have more optimization opportunities

When you start to understand how your different metrics relate, you can start to make better predictions.

For example, if you know your Average Orders per Month and Average Order Value you can estimate how your total sales would change when they change. Lets say you have 1,000 orders per month with an AOV of $100.

This sort of knowledge of how the metrics relate can make it easier to plan which ones to work on.

Is this change likely to increase the number of people visiting and buying? That'll improve the Average Orders per Month.

Or will customers be placing larger orders? That could boost Average Order Value.

It also opens up more possibilities. Everyone talks about boosting Average Order Value but once it's highly optimized, it can be hard to squeeze more out of it. But if total sales is your goal, there are other metrics that could take your attention.

Average Orders per Month, Average Order Value, and more metrics are included in Repeat Customer Insights.

Eric Davis

Segment your customers to find the diamonds in the rough

Not all customers are equal but it is difficult to dig through all of your data to find the best customers.
Repeat Customer Insights will automatically analyze your Shopify customers to find the best ones. With over 150 segments applied automatically, it gives your store the analytics power of the big stores but without requiring a data scientist on staff.

Learn more

Topics: Orders per month Metrics Ecommerce metrics

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