The bitterness of losing long-term customers

Roses are red
Violets are blue,
Long-term customers are sweet
Except when they leave you.

If it weren't for customer defection, business would be so much easier. You'd just need a good product, a way to get the word out, and a way to deliver.

Since losing customers is a fact-of-life, you have to keep the relationship going. Customers aren't required to show you any loyalty. If a competitor has a better offer on a better product, you're likely to lose the customer.

Figure out how to keep your customers, like by using Repeat Customer Insights, and you'll have a much easier time growing your store.

Eric Davis

Figure out which sales channels send you the best customers

With the acquisition source analysis, Repeat Customer Insights can show you which sales channels are sending you the best customers.

Learn more

Topics: Customer defection

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