Yesterday we ordered a game from Apple for a family member. The process was pretty straightforward, just a couple of taps and a payment confirmation.
With only a bit left in the holiday season, now's the time to be sending any gift card promotions you have (or create a quick one).
They won't be Apple-ese but digital gift cards will be the best option, bypassing shipping entirely.
If you can include a gift for the sender like a free (smaller) gift card for them, there's a good chance you'll snag some new customers and repeat customers. Make sure to update the sales copy in your store to mention them and to explain how fast they get delivered (e.g. "instantly" is a good word to use).
Find out if last year's holiday customers stuck around with Repeat Customer Insights Cohort Report.
Eric Davis
Segment your customers to find the diamonds in the rough
Not all customers are equal but it is difficult to dig through all of your data to find the best customers.
Repeat Customer Insights will automatically analyze your Shopify customers to find the best ones. With over 150 segments applied automatically, it gives your store the analytics power of the big stores but without requiring a data scientist on staff.