Repeat Customer Insights pricing

Entrepreneur

$59

USD per month

14-day free trial

Features

  • Analysis of store-wide metrics and averages
  • Weekly metric summary, emailed to you and your staff
  • Recency, Frequency, Monetary (RFM) Segmenting
  • Automatic Segmenting with the Customer Grid
  • Saved month-by-month Customer Grids
  • Focus Pages dedicated to specific problem areas
  • Customer Cohort Report showing the last 12 monthly cohorts, with 12 months of purchasing behavior for each
  • Order Sequencing Analysis comparing how customer behavior changes from their first, second, third, etc orders.
  • Drill-down by date:
    • All-time behavior
    • Current and previous year
  • Segment your analyses by the core Shopify acquisition sources:
    • All
    • Shopify Online Store
    • Shopify POS
  • First Product Analysis for top 100 products
  • Drill-down and graph individual metrics to learn how your store has been performing
  • Export your analyzed customers and reports for further analysis (CSV)
  • Insights and guidance based on your actual performance

Growth

$99

USD per month

14-day free trial

Features

  • Analysis of store-wide metrics and averages
  • Weekly metric summary, emailed to you and your staff
  • Recency, Frequency, Monetary (RFM) Segmenting
  • Automatic Segmenting with the Customer Grid
  • Saved month-by-month Customer Grids
  • Focus Pages dedicated to specific problem areas
  • Customer Cohort Report for all monthly cohorts, with all of their historic behavior
  • Order Sequencing Analysis comparing how customer behavior changes from their first, second, third, etc orders.
  • Drill-down by date:
    • All-time behavior
    • Current and last 4 years
    • Five years of quarters
  • Segment your analyses by 11 acquisition sources including:
    • All
    • Shopify Online Store
    • Shopify POS
    • Shopify Draft Order
    • Shopify Subscriptions
    • CartHook Checkout
    • eBay
    • Facebook channel
    • Recurring Billing by Recharge
    • Sell on Amazon
    • Zipify OneClickUpsell
  • First Product Analysis for all products
  • First Product Analysis for all product variants
  • Drill-down and graph individual metrics to learn how your store has been performing
  • Export your analyzed customers and reports for further analysis (CSV)
  • Insights and guidance based on your actual performance

Peak

$249

USD per month

14-day free trial

Features

  • Analysis of store-wide metrics and averages
  • Weekly metric summary, emailed to you and your staff
  • Recency, Frequency, Monetary (RFM) Segmenting
  • Automatic Segmenting with the Customer Grid
  • Saved month-by-month Customer Grids
  • Focus Pages dedicated to specific problem areas
  • Customer Cohort Report for all monthly cohorts, with all of their historic behavior
  • Order Sequencing Analysis comparing how customer behavior changes from their first, second, third, etc orders.
  • Drill-down by date:
    • All-time behavior
    • Annualized, every year
    • Each and every quarter
  • Segment your analyses by 41 acquisition sources including:
    • All
    • Shopify Online Store
    • Shopify POS
    • Shopify Draft Order
    • Shopify Subscriptions
    • CartHook Checkout
    • eBay
    • Facebook channel
    • Recurring Billing by Recharge
    • Sell on Amazon
    Full list
    1. All
    2. Shopify Online Store
    3. Shopify POS
    4. Shopify Draft Order
    5. Shopify Subscriptions
    6. CartHook Checkout
    7. eBay
    8. Facebook channel
    9. Recurring Billing by Recharge
    10. Sell on Amazon
    11. Zipify OneClickUpsell
    12. Ablestar WooCommerce Importer
    13. Android
    14. API
    15. Bol.com
    16. Bold Checkout
    17. Bold Subscriptions
    18. Cart2Cart Store Migration App
    19. Chargify Accounts
    20. CommentSold
    21. Edit Order
    22. Edit Order App
    23. Excelify.io App
    24. Exchange
    25. EZ Importer
    26. Flow
    27. Gorgias
    28. iGlobal
    29. Imported
    30. iPhone
    31. Loop Returns
    32. Magento
    33. Matrixify App
    34. Plobal Mobile Apps Builder
    35. PrestaShop
    36. Returnly Exchanges
    37. Shopware
    38. Tapcart - Mobile App Builder
    39. Transporter
    40. Zapier
    41. 1-Click Pony
  • First Product Analysis for all products
  • First Product Analysis for all product variants
  • Drill-down and graph individual metrics to learn how your store has been performing
  • Export your analyzed customers and reports for further analysis (CSV)
  • Insights and guidance based on your actual performance
  • Premium support and advice
  • API access to analyzed data and reports (in beta)

Feature details

Recency, Frequency, Monetary (RFM) Segmenting

Automatic customer segmenting and grading across three criteria using the RFM algorithm.

  • Overall customer grade from A-F
  • Recency - newer customers are better
  • Frequency - customers who buy again and again are better
  • Money - customers who spend more are better
  • 125 RFM segments covering each criteria
Focus Pages

Focus Pages are designed to collect various analyses and metrics to help you solve one specific problem.

You can think of them as the analytical version of the Avengers, coming together to defeat one menace.

  • Who Are Loyal: discover who your loyal customers are
  • 1-to-2 Customers: getting one-time customers to buy again
  • Downturn: find ways to help your store operate more efficiently and effectively

Automatic Visual Segmenting with the Customer Grid

Compare and group the RFM segments into easy to understand visual tables of your customer segments.

All 30+ automatic customer segments include descriptions of the segment, how those customers should behave, and mostly importantly of all advice on how to market to them.

Each month's Customer Grids will be saved to allow you to see how customer segments have changed over-time (plan dependent).

Customer Cohort Report

See the buying behavior of your customers over time based on when they first became a customer (their cohort). Easily compare how behavior changes based on when they became a customer and spot seasonal spikes and dips.

For example, a customer who first orders during your summer sale will act differently (e.g. expecting discounts) than one who ordered on a regular day last fall.

Order Sequencing

Understand how order behavior evolves over time as a customer transition from a new customer, to a returning customer, to a repeat customer. Compare and see how frequent reordering customers differ from new customers across multiple metrics including:

  • Average Order Value
  • Repeat Purchase Rate
  • Repeat Sales Percentage
  • Latency analysis

Receive actionable optimization insights at each step of your repeat customer funnel showing where work is needed.

Customer and Report Export

Export your analyzed customers to a CSV file for further analysis or to transfer to another system like Facebook ads or a CRM.

Many reports and analysis are also exportable so you can slice-and-dice them even further or save copies for archives.

First Product Analysis

Using the first products ordered by each customer as a segment criteria, total lifetime spending (LTV) is calculated to show which products have a positive influence on customer's long-term behavior.

By highlighting, promoting, and selling the top products you are more likely to attract and keep better customers overall.

Cancel your plan anytime

You can cancel your plan anytime using the Apps menu in your Shopify admin panel.

You can re-install anytime in the future too if you change your mind.

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