Shopify Dispatch Issue #315 - Personalize Shopify Email, Sold-out and inventory problems

Personalized text for Shopify Email

Shopify Email has added the ability to include personalized text in emails.

Soldout Items

Kevin Hillstrom writes about what sold-out items can do to a customer's behavior. With the chaos cancelled orders cause, it's going to make the next few months hard on customer service.

Track down which customer cohorts perform the best

Different groups of people will behave differently. Repeat Customer Insights includes different cohort reports to help you compare how your customers change over-time and spot new trends.

My articles this week

The better way to find the popular pages in your Shopify store

Pick two to succeed

Examples of common marketing assets

You have marketing assets you've forgotten all about

Eric Davis

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Next: Shopify Dispatch Issue #316 - Multi-currency problems, Shopper retention
Previous: Shopify Dispatch Issue #314 - Converting product pages, Conversion rate tools
Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.