Shopify Dispatch Issue #372 - Shopify Forms, SEO collection pages

Introducing Shopify Forms: Grow Your Marketing List, for Free

Shopify's released a new app for creating opt-in forms to collect subscribers and offer discounts.

SEO your Shopify collections with this free guide

Kai Davis (no relation) has published a guide on SEO for Shopify collection pages with tons of advice and tactics.

Start noticing seasonal spikes in customer behavior

Cohort reports let you detect seasonal spikes as well as long-term retention cycles. Repeat Customer Insights can automatically create cohorts for your Shopify store, going back to your very first order.

My articles this week

Dig deeper into your Shopify store's Average Order Value to find customer segments

Make sure to welcome new customers coming on Black Friday

Promote the products that lead to the most profitable customers

Combine your customer analysis for the best results and unique insights

Eric Davis