Shopify Dispatch Issue #376 - Impact of discounting, 2022 holiday sales report

Longer-Term Impact of Discounting Today

Kevin Hillstrom gives an example about how discounting today will shape your customer's behavior in the future.

Sales Report 2022: Thanksgiving, Black Friday, Cyber Monday

Marcia Kaplan collected various reports on the 2022 early holiday sales.

Figure out which sales channels send you the best customers

With the acquisition source analysis, Repeat Customer Insights can show you which sales channels are sending you the best customers.

My articles this week

Look beyond busyness

Becoming efficient at the wrong thing

Experiment this weekend

The all-important November and December customer cohorts

Eric Davis

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Next: Shopify Dispatch Issue #377 - Sale filter, Merchandise categories
Previous: Shopify Dispatch Issue #375 - Black Friday results, Chicken efficiency
Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.