Shopify Dispatch Issue #431 - SEO spiders, Ecommerce taxes

Issue #431 - December 27th, 2023

Have you ever watched a spider?

Ilana Davis writes about SEO spiders and why worrying them might be a waste of time.

Boxing Day

Kevin Hillstrom writes about how ecommerce stores are paying "taxes" to everyone now. Google tax, attribution tax, influencer tax...

Segment your customers automatically with RFM

Segmenting your customers has always been touted as a powerful marketing tool but many stores avoid it because it can be time-consuming.

Repeat Customer Insights will automatically segment your entire customer base for you based on the valuable data Shopify has already collected for you. Ranging from 5 to 30 to over 125+ different segments using RFM and other models, you can pick how much power you want to harness.

My articles this week

Run an end-of-year promotion

Merry Christmas

Almost time for resting, relaxing, and returns

Stick to your sale deadlines

Eric Davis

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Next: Shopify Dispatch Issue #432 - Amazon tax
Previous: Shopify Dispatch Issue #430 - Merchandising, Find 404 pages
Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.