Shopify Dispatch Issue #432 - Amazon tax

Issue #432 - January 3rd, 2024

$19.99 on Your Website, or $15.99 on Amazon? Same Product

Kevin Hillstrom writes about the Amazon price tradeoff (the Amazon tax) some brands have to pay.

Start noticing seasonal spikes in customer behavior

Cohort reports let you detect seasonal spikes as well as long-term retention cycles. Repeat Customer Insights can automatically create cohorts for your Shopify store, going back to your very first order.

My articles this week

Experiment more

Happy new year

Celebrate this year's wins

Take note of how you think your holiday performed

Eric Davis

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Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.