Issue #445 - April 3rd, 2024
The problem with fussing over site speed
Ilana Davis writes about how site speed scores can lead you astray and are easily manipulated.
Get a complete view of your customer behavior
The cohort analysis in Repeat Customer Insights will automatically build cohorts for all of your customers. It has the ability to go back through your entire store history so you can get a complete view of your customer behavior.
My articles this week
My Shopify and ecommerce glossary
April Fools' Day depends on your brand positioning
Insights added for Returning Customer Rate
How Shopify stores use Repeat Customer Insights
Eric Davis