One quick tip to find more big-spending customers is to track down what brought them to your store.
Using a cohort report like in Repeat Customer Insights, find the cohort that has spent more revenue than its neighbors (next/previous months). Then drill-down into the cohort to find what sales channels those customers were acquired from.
Focusing your efforts on these channels will be more likely to attract more high-value customers.
Eric Davis
Get a complete view of your customer behavior
The cohort analysis in Repeat Customer Insights will automatically build cohorts for all of your customers. It has the ability to go back through your entire store history so you can get a complete view of your customer behavior.