The past couple of weeks I've been listening to a lot of cover songs.
I like them because they are familiar but also have a touch of surprise. Especially when they cross-genres.
This idea of taking something that works and tweaking it to make it unique works well with ideas and processes too. Borrow a working idea or process from another industry and riff on it.
Usually the further away from your industry, the more ideas you can find and the more novel they'll seem.
Eric Davis
Measure which customers you're retaining and which you're losing
In order to keep your best customers, you need visibility into what's going on with them. Repeat Customer Insights will help you track down where you're losing customers and how to better target new ones.