With the busy season coming up for most Shopify stores, now is the time to stabilize your store and get everything running smoothly.
One important step is to make sure you have a backup of your Shopify theme. You can use an app for that but even if you do, make sure to download a manual backup from Shopify just-in-case.
Having a recent backup can help you recover your store if something goes sideways. This is especially important during the holiday season where every hour counts.
Eric Davis
Market to your customer's timing
Figure out how long customers wait in-between purchases and you have a key component for your marketing timing. This is the basis of the Average Latency metric and Order Sequence Report in Repeat Customer Insights.