This week I've released an update to Repeat Customer Insights so your Returning Customer Rate is now automatically compared and benchmarked.
When the app detects a low or lower than usual Returning Customer Rate, it'll flag that metric in the Store Analysis. I'll be adding specific advice for low Returning Customer Rates in the future but you can use much of the advice for the Repeat Purchase Rate (they have similar root causes).
If you want to have your metrics analyzed and compared automatically, Repeat Customer Insights now has over 60 of these checks across over a dozen different metrics.
Eric Davis
Promote products that create your best customers
When it's time to run a promotion, how do you pick the products to feature? Best sellers are okay but wouldn't it better to promote the products that crate the best customers? Repeat Customer Insights will analyze your product and buyer behavior to show which products and variants lead to the highest quality customers.