How Shopify stores use Repeat Customer Insights

Recently a subscriber asked me how other merchants use Repeat Customer Insights:

I would be interested to know how your customers use your app specifically? I know the data is valuable but what you do with the data is always the key.

Here are some specific examples I've heard of stores using the information.

I'm probably forgetting some use cases but these are ones I hear coming up again and again.

Eric Davis

Measure which customers you're retaining and which you're losing

In order to keep your best customers, you need visibility into what's going on with them. Repeat Customer Insights will help you track down where you're losing customers and how to better target new ones.

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