Your Prime Day

If you're in the US, happy June 4th today.

What holiday is that?

Whatever one you want.

As we've seen with Amazon's Prime "Day" you can make up any company holiday you want. You just need to give it a name, promote it enough to your customers and industry, and repeat it every year.

Really it's probably only 10% more effort than your usual spring/summer/fall sale.

But then you own it and can reap the benefits.

When is Your Prime Day this year? What's stopping you?

Eric Davis

Segment your customers automatically with RFM

Segmenting your customers has always been touted as a powerful marketing tool but many stores avoid it because it can be time-consuming.
Repeat Customer Insights will automatically segment your entire customer base for you based on the valuable data Shopify has already collected for you. Ranging from 5 to 30 to over 125+ different segments using RFM and other models, you can pick how much power you want to harness.

Learn more

Topics: Customer loyalty Promotions

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